About the Company
Under Armour, Inc. is an American sports equipment company that manufactures footwear, sports and casual apparel. Headquartered in Baltimore, Maryland, the company is a global leader in innovation, performance, and athletic wear. We are committed to inspiring athletes everywhere with performance solutions you never knew you needed and can’t imagine living without. Join our team and help shape the future of sport and digital engagement.
Job Description
We are seeking a highly motivated and creative Pinterest Specialist to join our dynamic marketing team in Baltimore. This role is crucial for enhancing our brand’s presence and engagement on the Pinterest platform. The ideal candidate will be passionate about visual storytelling, trend analysis, and driving measurable results through strategic content creation and campaign management. You will be responsible for developing and executing Pinterest strategies that align with our brand objectives, expand our reach, and convert followers into customers. This is an exciting opportunity for someone looking to make a significant impact within a globally recognized brand.
Key Responsibilities
- Develop and execute comprehensive Pinterest strategies, including content planning, creation, and scheduling.
- Manage and optimize Pinterest profiles, boards, and pins to maximize visibility and engagement.
- Conduct trend research and competitive analysis to identify new opportunities and best practices on Pinterest.
- Collaborate with marketing, creative, and product teams to ensure brand consistency and effective content integration.
- Monitor Pinterest analytics, generate performance reports, and provide insights for continuous improvement.
- Implement Pinterest advertising campaigns, manage budgets, and optimize for ROI.
- Stay up-to-date with Pinterest algorithm changes, features, and emerging trends.
- Engage with the Pinterest community, respond to comments, and foster brand loyalty.
- Drive traffic and conversions from Pinterest to our e-commerce platforms.
Required Skills
- Proven experience managing and growing Pinterest accounts for a brand or business.
- Strong understanding of the Pinterest platform, its features, and best practices.
- Proficiency in content creation tools (e.g., Canva, Adobe Creative Suite).
- Excellent written and verbal communication skills.
- Ability to analyze data and translate insights into actionable strategies.
- Strong organizational skills and attention to detail.
- Demonstrated ability to work independently and as part of a team.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Experience with Pinterest advertising campaigns and budget management.
- Familiarity with e-commerce platforms and digital marketing funnels.
- Portfolio showcasing successful Pinterest content or campaigns.
- Passion for sports, fitness, or apparel industries.
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Paid time off and company holidays.
- 401(k) retirement plan with company match.
- Employee discount on Under Armour products.
- Fitness center access and wellness programs.
- Opportunities for professional development and growth.
- Collaborative and innovative work environment.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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