About the Company
OMD UK is a leading global media agency network, part of Omnicom Media Group. We are dedicated to delivering innovative, data-driven media solutions that drive business results for our clients. With a culture of creativity, collaboration, and continuous learning, we empower our teams to push boundaries and redefine what’s possible in media. We partner with some of the world’s most iconic brands, helping them connect with audiences in meaningful ways.
Job Description
We are seeking a highly motivated and experienced Apple Media Planner to join our dynamic team. This is a crucial role focusing on developing and executing high-energy advertising campaigns specifically for Apple products and services. You will be responsible for crafting strategic media plans, conducting in-depth market research, managing budgets, and optimizing campaign performance to achieve exceptional results for our client. This is a fully remote position, offering flexibility and the opportunity to work from anywhere in the UK while collaborating with a diverse and talented team.
Key Responsibilities
- Develop comprehensive media strategies and plans specifically tailored for Apple product launches and ongoing campaigns, ensuring alignment with brand objectives and target audience insights.
- Conduct thorough market research, competitive analysis, and audience segmentation to identify optimal media channels and placements for maximum impact.
- Manage media budgets, allocate spend effectively across various platforms, and ensure all campaigns are delivered on time and within financial parameters.
- Collaborate closely with internal creative teams and external partners to integrate media strategies with compelling ad content.
- Monitor, analyze, and report on campaign performance, providing actionable insights and recommendations for optimization and continuous improvement.
- Stay abreast of the latest media trends, technology advancements, and industry best practices, particularly within the digital and mobile advertising landscapes.
- Build and maintain strong relationships with media vendors and platforms.
Required Skills
- Minimum of 3 years of experience in media planning or buying, with a strong focus on digital and performance marketing.
- Demonstrable experience working on campaigns for major tech brands or high-profile consumer electronics accounts.
- Deep understanding of the digital media ecosystem, including programmatic, social, search, and mobile advertising.
- Proficiency in media planning tools and platforms (e.g., Nielsen, Comscore, Google Ads, Facebook Ads Manager).
- Exceptional analytical skills, with the ability to interpret data, derive insights, and make data-driven decisions.
- Excellent written and verbal communication skills, capable of presenting complex strategies clearly and persuasively.
- Self-starter with a proactive attitude and the ability to thrive in a fast-paced, remote work environment.
Preferred Qualifications
- Bachelor's degree in Marketing, Advertising, Business, or a related field.
- Experience with global or multi-market media campaigns.
- Certifications in major digital advertising platforms (e.g., Google Ads, Meta Blueprint, Apple Search Ads).
- A genuine passion for technology and a strong understanding of the Apple ecosystem and user base.
Perks & Benefits
- 100% remote work flexibility with a supportive team culture.
- Comprehensive health and wellness benefits.
- Generous paid time off and public holidays.
- Opportunities for continuous learning and professional development.
- Tech allowance to support your remote setup.
- Employee assistance programs.
- Collaborative and innovative work environment.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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