About the Company
Ogilvy Miami is a leading global advertising and marketing agency, part of the larger WPP network, with a vibrant presence in the heart of Miami’s creative district, Wynwood. We craft brands, drive growth, and solve complex business challenges for clients across various industries, leveraging creativity, data, and technology. Our team thrives on collaboration, innovation, and a passion for making brands matter.
Job Description
We are seeking a highly motivated and detail-oriented Pinterest Strategist to join our dynamic digital agency team in Wynwood, Miami. This professional support role is crucial for developing, executing, and optimizing Pinterest marketing strategies for our diverse client portfolio. The ideal candidate will have a deep understanding of the Pinterest platform, strong analytical skills, and a passion for creative storytelling and visual content. You will work closely with our social media, content, and client services teams to deliver outstanding results and measurable ROI for our clients.
Key Responsibilities
- Develop and implement comprehensive Pinterest marketing strategies aligned with client objectives and brand guidelines.
- Conduct thorough keyword research, trend analysis, and competitive benchmarking on Pinterest.
- Create, curate, and optimize engaging Pins, boards, and campaigns (including Idea Pins, Video Pins, and Product Pins).
- Manage Pinterest advertising campaigns, including budget allocation, bid management, and audience targeting.
- Monitor Pinterest analytics, track key performance indicators (KPIs), and generate regular performance reports.
- Provide actionable insights and recommendations based on data to continuously improve campaign performance.
- Collaborate with graphic designers and content creators to produce visually appealing and brand-consistent assets.
- Stay up-to-date with the latest Pinterest features, trends, and best practices.
- Communicate effectively with clients and internal teams on strategy, performance, and campaign updates.
Required Skills
- 2+ years of hands-on experience in Pinterest marketing and advertising.
- Proven ability to develop and execute successful Pinterest strategies.
- Strong understanding of Pinterest analytics and reporting tools.
- Proficiency in creating compelling visual content for Pinterest (e.g., Canva, Adobe Creative Suite basics).
- Excellent written and verbal communication skills.
- Analytical mindset with the ability to interpret data and provide actionable insights.
- Strong organizational skills and attention to detail.
- Ability to manage multiple projects and meet deadlines in a fast-paced agency environment.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Experience with other social media platforms and digital marketing channels.
- Familiarity with project management tools (e.g., Asana, Trello).
- Client-facing experience in a digital agency setting.
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Paid time off and company holidays.
- 401(k) retirement plan with company match.
- Professional development opportunities and training programs.
- Access to cutting-edge industry tools and resources.
- Collaborative and inclusive company culture.
- Hybrid work model for flexibility.
- Located in vibrant Wynwood with easy access to amenities.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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