About the Company
VMLY&R is a global marketing and advertising agency built on a foundation of creativity and a passion for human connection. We believe that brands thrive when they connect with people on a deeper level, transforming businesses and creating culture. With a focus on brand experience, customer experience, and commerce, we partner with some of the world’s most iconic brands to deliver impactful strategies and innovative solutions across digital and traditional channels. Our diverse team embraces collaboration, pushes boundaries, and is dedicated to fostering an inclusive environment where everyone can do their best work.
Job Description
We are seeking a highly motivated and detail-oriented TikTok Comment Analyst to join our dynamic remote team. This role is crucial for understanding audience sentiment, identifying emerging trends, and enhancing engagement strategies across our clients’ TikTok presence. As a TikTok Comment Analyst, you will be responsible for monitoring, categorizing, and reporting on comments received on various TikTok campaigns. Your insights will directly inform content creation, community management, and overall brand strategy. This is a 100% remote position, offering flexibility and the opportunity to contribute to cutting-edge digital marketing from anywhere.
Key Responsibilities
- Monitor and analyze comments on client TikTok videos and live streams in real-time.
- Categorize comments by sentiment (positive, negative, neutral), topic, and user intent.
- Identify trending topics, viral challenges, and emerging cultural conversations relevant to client brands.
- Flag and escalate critical comments, including brand mentions, customer service inquiries, or potential crisis situations.
- Prepare comprehensive daily, weekly, and monthly reports on comment performance, engagement metrics, and audience insights.
- Collaborate with content creators, social media managers, and strategists to optimize TikTok content based on comment analysis.
- Maintain an in-depth understanding of TikTok platform features, algorithms, and best practices for engagement.
- Proactively identify opportunities for community interaction and brand response within the comment sections.
- Contribute to the development of engagement strategies based on qualitative and quantitative data.
Required Skills
- Strong understanding of the TikTok platform, its culture, and trending content.
- Excellent analytical skills with the ability to interpret qualitative data (comments) into actionable insights.
- Proficiency in written communication and attention to detail.
- Ability to work independently in a remote environment and manage time effectively.
- Familiarity with social media analytics tools and reporting.
- Demonstrated passion for social media, digital trends, and online communities.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- Previous experience in social media management, community management, or content moderation.
- Experience with sentiment analysis or natural language processing (NLP) concepts.
- Knowledge of key performance indicators (KPIs) for social media engagement.
- Bilingual or multilingual skills, particularly in languages common on TikTok.
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and holidays.
- 401(k) plan with company match.
- Dedicated budget for remote work setup and home office stipends.
- Opportunities for professional development and continuous learning.
- Flexible work schedule within a supportive remote team.
- Employee assistance program and wellness initiatives.
- Collaborative and innovative company culture.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
⚠️ Important Disclaimer
Welcome to Westford Trust. We publish job opportunities aggregated from public sources, employers, and job portals. We never charge any fees to access or use our website; all information is provided entirely for free.
Westford Trust does not directly offer or manage these positions, nor are we directly involved in the hiring process for the vacancies published on https://jobs.westfordtrust.com.
If you suspect a fraudulent listing or have any questions, please contact us at techturna@gmail.com.