About the Company
Nielsen is a global leader in audience measurement, data and analytics, shaping the future of media. We provide clients with the most complete and trusted view of consumers and markets worldwide. Join our team and contribute to understanding the dynamic landscape of media consumption.
Job Description
We are seeking a highly motivated Junior Market Researcher to join our team in Downtown Lubbock. In this exciting role, you will play a crucial part in analyzing Netflix audience trends, consumer behavior, and media consumption patterns. You will support senior researchers in collecting, processing, and interpreting data to provide actionable insights for our clients in the entertainment industry. This is an excellent opportunity for an analytical mind eager to delve into the world of media analytics and grow within a global research powerhouse.
Key Responsibilities
- Assist in the design and execution of quantitative and qualitative market research studies focused on Netflix audience trends.
- Collect and process raw data from various sources, ensuring data accuracy and integrity.
- Perform preliminary data analysis using statistical software and spreadsheet tools.
- Prepare charts, graphs, and tables to visualize research findings.
- Contribute to the drafting of research reports and presentations, summarizing key insights and recommendations.
- Monitor industry news and trends related to streaming services and digital media.
- Collaborate effectively with cross-functional teams to meet project objectives.
- Maintain organized documentation of research methodologies and findings.
Required Skills
- Bachelor's degree in Marketing, Business, Statistics, Economics, Sociology, or a related field.
- Strong analytical and problem-solving skills with attention to detail.
- Proficiency in Microsoft Excel (data manipulation, pivot tables, VLOOKUPs).
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a team in a fast-paced environment.
- Basic understanding of research methodologies and statistical concepts.
Preferred Qualifications
- Prior internship or project experience in market research, data analysis, or a related field.
- Familiarity with survey software (e.g., Qualtrics, SurveyMonkey).
- Experience with data visualization tools (e.g., Tableau, Power BI).
- Knowledge of the media and entertainment industry, particularly streaming services.
- Proficiency in statistical software (e.g., SPSS, R, Python) is a plus.
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Paid time off and company holidays.
- 401(k) retirement plan with company match.
- Opportunities for professional development and career growth.
- Employee assistance program.
- Vibrant and collaborative work environment.
- Access to cutting-edge research tools and technologies.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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