About the Company
Google’s mission is to organize the world’s information and make it universally accessible and useful. We are committed to developing products and services that improve the lives of billions, and we rely on insightful brand perception and effective advertising to connect with our users. Join a company known for its innovation, inclusive culture, and global impact, even from the comfort of your home office.
Job Description
As a Digital Brand Evaluator focusing on Social Media & Ads, you will play a crucial role in understanding and enhancing Google’s brand presence across various digital platforms. This is a 100% remote position where you will meticulously analyze social media trends, evaluate advertising campaigns, and provide actionable insights to optimize our brand messaging and strategy. Your work will directly contribute to how our brand is perceived by users globally.
Key Responsibilities
- Monitor and analyze social media conversations, trends, and sentiment related to Google's products and services.
- Evaluate the effectiveness and reach of digital advertising campaigns across various platforms.
- Identify brand consistency and messaging opportunities or discrepancies in online content.
- Compile comprehensive reports on brand performance, competitor analysis, and market trends.
- Provide data-driven recommendations for improving social media engagement and ad campaign performance.
- Collaborate with marketing and product teams to ensure brand guidelines are met in digital communications.
- Stay updated with the latest digital marketing and social media best practices and platform changes.
Required Skills
- Proven experience in digital marketing, social media management, or advertising analysis.
- Strong analytical skills with the ability to interpret data and draw actionable conclusions.
- Excellent written and verbal communication skills.
- Familiarity with social media platforms (e.g., X, Facebook, Instagram, LinkedIn, TikTok) and their analytics tools.
- Understanding of digital advertising principles and metrics (e.g., impressions, CTR, conversion rates).
- Proficiency in using productivity tools (e.g., Google Workspace, Microsoft Office Suite).
- Ability to work independently and manage time effectively in a remote setting.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Experience with specific brand monitoring or social listening tools (e.g., Sprout Social, Brandwatch, Hootsuite).
- Knowledge of SEO and SEM best practices.
- Ability to identify nuanced brand perceptions across diverse demographics.
- Previous experience in a remote work environment.
Perks & Benefits
- Comprehensive health, dental, and vision insurance.
- Generous paid time off and holidays.
- Access to extensive professional development and training resources.
- Remote work setup allowance.
- Employee assistance program and wellness initiatives.
- Opportunity to work with cutting-edge technology and innovative teams.
- Inclusive and diverse company culture.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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