About the Company
Pottery Barn, a member of the Williams-Sonoma, Inc. family, is a premier home furnishings retailer committed to offering stylish and high-quality products for every room. We believe a home should be a haven, and our curated collections inspire comfortable, beautiful living. With a strong digital presence and a passion for visual storytelling, we leverage platforms like Pinterest to connect with our customers and showcase our unique aesthetic. Join a team where creativity, collaboration, and a love for home design thrive.
Job Description
We are seeking an enthusiastic and data-driven Pinterest Campaign Coordinator to join our dynamic marketing team. This is an immediate hire opportunity with a sign-on bonus for the right candidate. You will be instrumental in managing and optimizing our Pinterest presence, driving engagement, and converting followers into loyal customers. The ideal candidate will have a keen eye for aesthetics, a deep understanding of the Pinterest platform, and a proven ability to execute successful campaigns. This hybrid role offers the flexibility of working from home combined with essential in-office collaboration.
Key Responsibilities
- Develop, implement, and manage Pinterest marketing strategies and campaigns to align with overall brand objectives.
- Create compelling visual content (pins, stories, idea pins) and engaging copy tailored for the Pinterest audience.
- Monitor and analyze Pinterest campaign performance, providing regular reports and actionable insights.
- Optimize Pinterest boards, pins, and profiles for searchability and discoverability.
- Manage Pinterest advertising campaigns, including budget allocation, targeting, and A/B testing.
- Collaborate with cross-functional teams including creative, merchandising, and e-commerce to ensure brand consistency and campaign effectiveness.
- Stay up-to-date with Pinterest trends, features, and best practices to continually innovate our strategy.
- Identify and engage with Pinterest influencers and communities to expand reach and brand awareness.
- Conduct competitive analysis to identify opportunities and differentiate our Pinterest strategy.
Required Skills
- 2+ years of experience managing Pinterest campaigns for a brand or agency.
- Demonstrated expertise in Pinterest advertising and analytics.
- Strong understanding of visual storytelling and content creation principles.
- Proficiency with analytics tools and ability to translate data into actionable strategies.
- Excellent written and verbal communication skills.
- Ability to work independently and as part of a collaborative team.
- Strong organizational skills and attention to detail.
Preferred Qualifications
- Bachelor's degree in Marketing, Communications, or a related field.
- Experience with other social media platforms and digital marketing channels.
- Familiarity with graphic design tools (e.g., Canva, Adobe Creative Suite).
- Previous experience in retail or home furnishings industry.
Perks & Benefits
- Competitive annual salary with a sign-on bonus.
- Comprehensive health, dental, and vision insurance.
- Paid time off and company holidays.
- Generous employee discount on Pottery Barn and Williams-Sonoma brands.
- Opportunities for professional development and career growth.
- Hybrid work model promoting work-life balance.
- 401(k) retirement plan with company match.
How to Apply
If you are interested in this position, please click the "Apply Now" button below. To ensure your application is properly considered, please prepare the following:
- An up-to-date Resume or CV
- A brief cover letter summarizing your experience and motivation
Applications are reviewed on a rolling basis. Only shortlisted candidates will be contacted for an interview.
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Westford Trust does not directly offer or manage these positions, nor are we directly involved in the hiring process for the vacancies published on https://jobs.westfordtrust.com.
If you suspect a fraudulent listing or have any questions, please contact us at techturna@gmail.com.